Momo Pop — Street Bites, Big Mood.

A brand built to pop off the shelf — and the street.

Momo Pop needed an identity that could carry the same energy across a takeaway bag, a storefront sign, a staff uniform and a social feed. The mark pairs a bubbly, hand-drawn wordmark with a smiling dumpling character — bright red and golden yellow, built to be unmissable and endlessly reproducible across packaging, merchandise and signage.